Our Services | Wells Communications

"The communications landscape is becoming more fragmented than ever, so we have to find new ways to ensure we are reaching all of our constituents. Wells Communications understands that we can no longer rely on traditional media outlets alone to tell our story."

Donald R. Marvin, President and CEO, IdentiGEN North America

Public relations, issues management, marketing and sales strategy programs.

May we be of service? Call Michele Wells at (303) 417-0696 or e-mail mwells@wellscommunications.net

Big Thinking/Strategizing/Brainstorming

Our team is talented and smart, and we bring all of our insight and experience to the table. We have helped hundreds of companies develop clear objectives, then crystallize those goals into tactical marketing and public relations plans.

Customer and Community Relations

We understand the value of communicating directly with your ALL of your constituents – the local community, your customers and those who influence your world. We’ve developed simple but effective ways to stay in touch with all the groups that matter to your business.

Brand Building

We’re experienced at promoting all the things that make your brand special, while telling the story behind the brand, too. All of our tactics – special events, philanthropic involvement, speaking engagements and editorial coverage – are designed to support the attributes of your brand.

Sales and Marketing Materials

We create targeted marketing materials (print, video and electronic) that are bold and contemporary, without the inflated costs and long lead times so common in the big agency world.

Issues Management

We use the instincts and smarts developed over the years to crystallize your views on an issue, then implement a plan for making your voice heard. Our experience in this arena includes work with consumer advocacy groups, government agencies and market influencers.

Media Relations

We’ve worked hard to maintain the respect and trust of the news media. We don’t believe in sending out press releases and product samples to the whole world, but prefer a targeted, personal touch. We actually take the time to make sure a writer’s interests dovetail with the news we’re releasing, and we’re careful to make our story proposals fit a publication’s editorial focus. We also try to be a resource to reporters, even if the situation doesn’t directly benefit one of our clients.

Media Training

We’ve trained hundreds of CEOs and company spokespersons in media interview techniques. Our program helps our clients understand how the media works, what their information needs are, and how to make the most of every media interview.

Website Concept & Development

We help many of our clients develop the concept, copy and video content for company and product websites. We collaborate with a number of website designers who understand best practices in website design and search engine optimization.

Direct Marketing and Social Networking

We follow trends and best practices to ensure that our clients employ direct marketing and social networking strategies that strengthen relationships with customers and business partners, and enable them to communicate directly with their key constituents.