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	<title>Wells Communications</title>
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		<title>Braveheart Black Angus with DNA Traceability Now in 10,000 U.S. Restaurants</title>
		<link>http://www.wellscommunications.net/braveheart-black-angus-with-dna-traceability-now-in-10000-u-s-restaurants/</link>
		<comments>http://www.wellscommunications.net/braveheart-black-angus-with-dna-traceability-now-in-10000-u-s-restaurants/#comments</comments>
		<pubDate>Tue, 01 May 2012 14:31:15 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Food!]]></category>
		<category><![CDATA[News about clients]]></category>
		<category><![CDATA[Specialty Food Marketing]]></category>

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		<description><![CDATA[PFG’s Braveheart® Black Angus Cuts and Ground Beef Offer DNA-based Traceability RICHMOND, Va., May 1, 2012 – Braveheart Black Angus Beef, a premium Midwest-raised beef that is traceable back to its origins with DNA technology, is on the menus of 10,000 U.S. restaurants in 820 U.S. cities within one year since its debut. Braveheart Black Angus is [...]]]></description>
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		<title>ValuedPatron&#8217;s Cause-Based Mobile Rewards App Replaces Traditional Customer Loyalty Card</title>
		<link>http://www.wellscommunications.net/valuedpatrons-mobile-rewards-app-replaces-traditional-customer-loyalty-card/</link>
		<comments>http://www.wellscommunications.net/valuedpatrons-mobile-rewards-app-replaces-traditional-customer-loyalty-card/#comments</comments>
		<pubDate>Thu, 29 Mar 2012 21:17:53 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[News about clients]]></category>
		<category><![CDATA[customer loyalty program]]></category>
		<category><![CDATA[Eat-A-Bite Give-A-Bit]]></category>
		<category><![CDATA[ValuedPatron]]></category>

		<guid isPermaLink="false">http://www.wellscommunications.net/?p=579</guid>
		<description><![CDATA[New Cause-based Mobile Rewards App Replaces Traditional Restaurant Customer Loyalty Card All Restaurants in Denver, Chicago and Minneapolis Can Join “Eat-A-Bite, Give-A-Bit” to Reward Customers and Fight Hunger in Their Communities MINNEAPOLIS, March 13, 2012 – ValuedPatron Marketing Services, LLC  (VPMS) has launched Eat-A-Bite, Give-A-Bit™ — a long-term, cause-marketing program based on a smartphone app that unites food manufacturers, restaurants [...]]]></description>
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		<title>American Farmland Trust: Small Investment Reaps Great Rewards for All of Agriculture</title>
		<link>http://www.wellscommunications.net/small-investment-reaps-great-rewards-for-all-of-agriculture/</link>
		<comments>http://www.wellscommunications.net/small-investment-reaps-great-rewards-for-all-of-agriculture/#comments</comments>
		<pubDate>Fri, 09 Mar 2012 18:13:39 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[News about clients]]></category>
		<category><![CDATA[Politics of Food]]></category>
		<category><![CDATA[American Farmland Trust]]></category>
		<category><![CDATA[local food]]></category>
		<category><![CDATA[small farmers]]></category>

		<guid isPermaLink="false">http://www.wellscommunications.net/?p=550</guid>
		<description><![CDATA[FOR IMMEDIATE RELEASE: March 9, 2012 CONTACT: Michele Wells Wells Communications 303-417-0696 or mwells@wellscommunications.net Washington, D.C.— American Farmland Trust (AFT) concurs with Secretary Tom Vilsack’s comments at Wednesday’s Senate Agriculture Committee hearing that there is a role for Farm Bill programs to support the fast-growing local and regional food production sector with market creation and [...]]]></description>
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		<title>Canadian Ranchers Use IdentiGEN&#8217;s DNA Traceability System</title>
		<link>http://www.wellscommunications.net/canadian-ranchers-use-identigens-dna-traceability-system/</link>
		<comments>http://www.wellscommunications.net/canadian-ranchers-use-identigens-dna-traceability-system/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 14:08:54 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Food!]]></category>
		<category><![CDATA[News about clients]]></category>

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		<description><![CDATA[EDMONTON, Alberta, and LAWRENCE, Kan., U.S., Feb. 28, 2012 – The Government of Alberta&#8217;s Ministry of Agriculture and Rural Development (ARD) is midway through a sire verification program that uses a DNA verification system from IdentiGEN Canada Ltd. to improve the economics of Alberta ranches, thanks to project funding through the Business Management skills and [...]]]></description>
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		<title>Freson Bros. Introduces Alberta’s Sturgeon Valley Pork with DNA-based Meat Traceability Guarantee</title>
		<link>http://www.wellscommunications.net/freson-bros-introduces-alberta%e2%80%99s-sturgeon-valley-pork%c2%a0with-dna-based-meat-traceability-guarantee/</link>
		<comments>http://www.wellscommunications.net/freson-bros-introduces-alberta%e2%80%99s-sturgeon-valley-pork%c2%a0with-dna-based-meat-traceability-guarantee/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 17:45:41 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[News about clients]]></category>

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		<description><![CDATA[IdentiGEN’s DNA TraceBack System Assures Consumers about Alberta Origins and Premium Quality  Contact: Michele Wells, Wells Communications (303) 417-0696 mwells@wellscommunications.net St. Albert, Alberta, Canada, Dec. 16, 2011 – Fully DNA-traceable fresh premium Alberta pork from Sturgeon Valley Pork, an Alberta, Canada, pork processor, has been introduced at all 15 Freson Bros. grocery stores in Alberta. Sturgeon Valley Farms’ Premium Alberta Pork, [...]]]></description>
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		<title>Performance Food Group First in U.S. to Use DNA-based Meat Traceability System for Hamburger</title>
		<link>http://www.wellscommunications.net/performance-food-group-first-in-u-s-to-use-dna-based-meat-traceability-system-for-hamburger/</link>
		<comments>http://www.wellscommunications.net/performance-food-group-first-in-u-s-to-use-dna-based-meat-traceability-system-for-hamburger/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 18:14:37 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[News about clients]]></category>

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		<description><![CDATA[PFG’s Braveheart® Black Angus Burgers Now Fully Traceable with IdentiGEN’s DNA TraceBack® For Immediate Release Contact: Michele Wells, Wells Communications 303-417-0696 mwells@wellscommunications.net Richmond, Va., and Lawrence, Kan., Nov. 30, 2011 – Performance Food Group (also known as PERFORMANCE Foodservice) one of the nation’s largest foodservice distributors, and Kansas-based IdentiGEN, a leader in meat traceability systems, [...]]]></description>
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		<title>Panorama Brings Colorado-Raised Organic Grass-Fed Beef to Whole Foods in Colorado</title>
		<link>http://www.wellscommunications.net/panorama-brings-colorado-raised-organic-grass-fed-beef-to-whole-foods-market-colorado-stores/</link>
		<comments>http://www.wellscommunications.net/panorama-brings-colorado-raised-organic-grass-fed-beef-to-whole-foods-market-colorado-stores/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 20:21:42 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Food!]]></category>
		<category><![CDATA[News about clients]]></category>

		<guid isPermaLink="false">http://www.wellscommunications.net/?p=512</guid>
		<description><![CDATA[For Immediate Release Contact: Michele Wells, Wells Communications, Inc. mwells@wellscommunications.net (303) 417-0696 Vina, Calif., Nov. 16, 2011 — Through a unique partnership between some of Colorado’s oldest family ranchers and Panorama Meats, Colorado shoppers can now purchase locally raised and processed grass-fed organic beef at seven Colorado Whole Foods Market stores. And the seven Colorado [...]]]></description>
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		<title>Aurora Angus to Export First DNA-Traceable Beef to Korea</title>
		<link>http://www.wellscommunications.net/aurora-angus-to-export-first-dna-traceable-beef-to-korea/</link>
		<comments>http://www.wellscommunications.net/aurora-angus-to-export-first-dna-traceable-beef-to-korea/#comments</comments>
		<pubDate>Fri, 14 Oct 2011 13:35:27 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Food!]]></category>
		<category><![CDATA[News about clients]]></category>

		<guid isPermaLink="false">http://www.wellscommunications.net/?p=509</guid>
		<description><![CDATA[North Aurora, Ill., Oct. 13, 2011—Aurora Packing Company, the 70-year-old premium meat packer and producer of Aurora Angus Beef® in Aurora, Ill., will become one of the first U.S. beef companies to export DNA-traceable beef to South Korea starting in October. The company recently entered into a partnership with IdentiGEN North America to implement that [...]]]></description>
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		<title>Haystack Mountain Goat Dairy Wins Three National Awards</title>
		<link>http://www.wellscommunications.net/haystack-mountain-goat-dairy-wins-three-national-awards/</link>
		<comments>http://www.wellscommunications.net/haystack-mountain-goat-dairy-wins-three-national-awards/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 13:40:57 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Food!]]></category>
		<category><![CDATA[News about clients]]></category>

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		<description><![CDATA[Longmont, Colo., Aug. 11, 2011—Haystack Mountain Goat Dairy, one of the leading artisanal cheesemakers in the U.S., won three awards for its cheeses from the American Cheese Society (ACS) at its annual competition last week in Montreal. Haystack Mountain competed with 1,676 cheeses and cultured dairy products from North and and South America in this [...]]]></description>
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		<title>Aurora Packing and IdentiGEN Partner in DNA Traceability for Beef</title>
		<link>http://www.wellscommunications.net/aurora-packing-and-identigen-partner-in-dna-traceability-for-beef/</link>
		<comments>http://www.wellscommunications.net/aurora-packing-and-identigen-partner-in-dna-traceability-for-beef/#comments</comments>
		<pubDate>Wed, 27 Jul 2011 20:43:47 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Food!]]></category>
		<category><![CDATA[News about clients]]></category>

		<guid isPermaLink="false">http://www.wellscommunications.net/?p=482</guid>
		<description><![CDATA[North Aurora, Ill., July 21, 2011—Aurora Packing Company, the 70-year-old premium meat packer and producer of Aurora Angus Beef® in Aurora, Ill., has entered into a partnership with IdentiGEN North America to provide DNA-traceable beef for its U.S. and export customers. Aurora Angus Beef with DNA TraceBack® is being marketed to high-end restaurants and retail [...]]]></description>
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