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	<title>Wells Communications&#187; PR</title>
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		<title>PR events are going casual</title>
		<link>http://www.wellscommunications.net/events-are-going-casual/</link>
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		<pubDate>Wed, 25 Feb 2009 21:59:24 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[PR]]></category>

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		<description><![CDATA[At a recent client event, I was reminded that sometimes &#8220;simple&#8221; is the best approach for events these days. We used to spend weeks designing and mailing invitations, compiling invite lists, dealing with caterers and collecting RSVPs. Event planning usually required starting at least two months in advance and then slogging through all the details. [...]]]></description>
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		<title>Building Your Client Referral Base</title>
		<link>http://www.wellscommunications.net/test-post-4/</link>
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		<pubDate>Mon, 23 Feb 2009 07:07:29 +0000</pubDate>
		<dc:creator>Michele Wells</dc:creator>
				<category><![CDATA[PR]]></category>

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		<description><![CDATA[It&#8217;s such a regular experience that I&#8217;m surprised when it doesn&#8217;t happen. A lawyer, accountant or financial services advisor believe that their &#8220;network&#8221; of friends, family and business contacts will provide an endless source of leads. They believe the high quality of their work is a guarantee for future referrals. Even if this were true, [...]]]></description>
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